direct advertising

direct advertising direct advertising advertising

* * *

direct advertising UK US noun [U] MARKETING
DIRECT MARKETING(Cf. ↑direct marketing)
advertising in newspapers and magazines, or on television: »

The ban on the direct advertising of tobacco products has been in force for several years now.

»

We do most of our recruitment by direct advertising in the local press.

Compare INDIRECT ADVERTISING(Cf. ↑indirect advertising)
See also DIRECT RESPONSE ADVERTISING(Cf. ↑direct response advertising)

Financial and business terms. 2012.

Look at other dictionaries:

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